Obie Fernandez

Author

The "one and only" Obie Fernandez is an avid writer and technology enthusiast, in addition to achieving worldwide success as an electronic music producer and touring DJ. He currently serves as Director and Chief Consultant of MagmaLabs, headquartered in Colima, Mexico.

Obie's last jobby job was SVP of Engineering at NYC tech darling 2U. He has been CTO and co-founder of many startups including Mark Zuckerberg's beloved Andela and Trevor Owen's Lean Startup Machine. His published books include the acclaimed business title The Lean Enterprise. He also founded one of the world's best known Ruby on Rails web design and development agencies, Hashrocket and is author of the bible of Rails development, The Rails Way and series editor for Addison-Wesley's Professional Ruby Series.

On the rare occasion when Obie is not busy building products, consulting clients or writing books, you can find him behind the lens of his camera or DJing in the dust at Burning Man.